Recently have done some work looking at different types of drug users. Essentially drug users can be broken out into the following typologies.
Tokers
Take drugs recreationally
Main choice of drugs: Cannabis
Key driver = relaxation
Experimented with other drugs such as ecstasy and cocaine
Had negative experiences or got bored of other drugs
Believes weed should be legalised
Negative attitude towards Crack and Heroin
Negative attitude towards junkie(heavy users)
Have interests outside of drugs
Optomistic about future
No less moral than any one else
Pill Heads
Weekend clubber
Holds down steady job or a student
Takes drugs for enjoyment: leads an active social life
Heavily into music and fashion statements
Not individualistic more likely to follow the crowd
Main drug Ecstasy
May indulge in other drugs
May even use Cocaine
Key driver: drugs = social currency
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